Page 3 - BPCL Journeys - A Special Edition for MAK Lubricants
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2015-16 Energising Dealers & Distributors EDITORIAL
JOURNEYS FOLLOW US ON : www.bharatpetroleum.in
VÉxÉÔWÉ
Our endeavor should be to build a More from MAK
strong and ever lasting relationship
MAK just got younger with the introduction of two unique blends for new
with our customers. Our singular -gen vehicles. Assuring both high performance and longevity in addition
objective should be to create to driving comfort, the latest add-ons to the MAK stable live up to the
disproportionate value to our promise of the brand, MAK makes it possible.
In this special issue dedicated to MAK, we bring you an exciting round-
customer. We must be vigilant of up of the new branding strategies adopted by the brand to paint the city
the competition and their moves. In MAK. We also have a special feature to know more about MAK and to
today’s world, competition may come share more about it.
In addition to the lively coverage of the All-India Lubes Meet , we also have
from the traditional ones and new top stories from across businesses before we wrap up with the awards that
disruptive players. We should not be have given us reasons to be proud of for our all-round efforts through yet
another stupendous year. We hope you are following us on BPCL Social
caught unaware.. where you can also find most of these reports on real time. If you are not
with us on Twitter and Facebook yet, we urge you to join us right away and
- S Ramesh, Director (Marketing) feel the magic of being connected.
We have also invited special stories from our business associates to give
you a befitting space in the historic timeline of Bharat Petroleum, that is in
its 40th year of fuelling dreams. (Turn to page 38 for more details. )
Please join us on social media and help us share more positive stories
about our network and associates on various platforms, online and print.
We look forward to hearing from you.
Warm regards,
Team Journeys.
Editorial Team Regional Correspondents Designed, Produced & Published by :
Corporate Brand & PR, BPCL, Mumbai
Advisory Council Retail Mailing Address:
George Paul, ED (Retail) S. Sen (WR) Post Bag 688, Bharat Bhavan – 4&6, Currimbhoy
Arun Singh, ED (LPG) Sonal Bansal (NR) Road, Ballard Estate, Mumbai 400001.
Chandy K P, ED (Lubes) Saitu C (SR) Editorial Correspondence:
M.M. Somaya, ED(Aviation) Pradeep Minz (ER) kavithamathew@bharatpetroleum.in
Prabhakar Nori, DGM(Brand & PR) LPG Member, Association of Business
Editor Sivasankaran Rajagopalan (WR) Communicators of India.
Kavitha Mathew (Brand & PR) Aravind Mahajan (NR) Printed at : Printrade India Pvt Limited, Mumbai
Chief Resource Group G. N. Srinivas (SR) For Private Circulation only. All rights reserved.
Anil Ahluwalia (Brand & PR) Mona Srivastava(ER) Reproduction in any form only with the written
D. C. Patra, (LPG HQ) Lubes permission of the Editor.
Akhtar Abbas, (Retail, HQ) Milind Apte (WR)
Sheilagh Nair, (Lubes, HQ) G Vikram (NR) VÉxÉÔWÉ 73
Vidhyadhar Jog, (Hindi Cell) S Kannan (SR)
Amit Kumar (ER)