Page 3 - BPCL Journeys - A Special Edition for MAK Lubricants
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2015-16 Energising Dealers & Distributors                                                                                     EDITORIAL

JOURNEYS                                                                                                                               FOLLOW US ON : www.bharatpetroleum.in
                       VÉxÉÔWÉ

     Our endeavor should be to build a     More from MAK
  strong and ever lasting relationship
                                           MAK just got younger with the introduction of two unique blends for new
      with our customers. Our singular     -gen vehicles. Assuring both high performance and longevity in addition
           objective should be to create   to driving comfort, the latest add-ons to the MAK stable live up to the
          disproportionate value to our    promise of the brand, MAK makes it possible.
                                           In this special issue dedicated to MAK, we bring you an exciting round-
      customer. We must be vigilant of     up of the new branding strategies adopted by the brand to paint the city
  the competition and their moves. In      MAK. We also have a special feature to know more about MAK and to
today’s world, competition may come        share more about it.
                                           In addition to the lively coverage of the All-India Lubes Meet , we also have
    from the traditional ones and new      top stories from across businesses before we wrap up with the awards that
 disruptive players. We should not be      have given us reasons to be proud of for our all-round efforts through yet
                                           another stupendous year. We hope you are following us on BPCL Social
                         caught unaware..  where you can also find most of these reports on real time. If you are not
                                           with us on Twitter and Facebook yet, we urge you to join us right away and
        - S Ramesh, Director (Marketing)   feel the magic of being connected.
                                           We have also invited special stories from our business associates to give
                                           you a befitting space in the historic timeline of Bharat Petroleum, that is in
                                           its 40th year of fuelling dreams. (Turn to page 38 for more details. )
                                           Please join us on social media and help us share more positive stories
                                           about our network and associates on various platforms, online and print.
                                           We look forward to hearing from you.
                                           Warm regards,
                                           Team Journeys.

Editorial Team                             Regional Correspondents        Designed, Produced & Published by :
                                                                          Corporate Brand & PR, BPCL, Mumbai
Advisory Council                           Retail                         Mailing Address:
George Paul, ED (Retail)                   S. Sen (WR)                    Post Bag 688, Bharat Bhavan – 4&6, Currimbhoy
Arun Singh, ED (LPG)                       Sonal Bansal (NR)              Road, Ballard Estate, Mumbai 400001.
Chandy K P, ED (Lubes)                     Saitu C (SR)                   Editorial Correspondence:
M.M. Somaya, ED(Aviation)                  Pradeep Minz (ER)              kavithamathew@bharatpetroleum.in
Prabhakar Nori, DGM(Brand & PR)            LPG                            Member, Association of Business
Editor                                     Sivasankaran Rajagopalan (WR)  Communicators of India.
Kavitha Mathew (Brand & PR)                Aravind Mahajan (NR)           Printed at : Printrade India Pvt Limited, Mumbai
Chief Resource Group                       G. N. Srinivas (SR)            For Private Circulation only. All rights reserved.
Anil Ahluwalia (Brand & PR)                Mona Srivastava(ER)            Reproduction in any form only with the written
D. C. Patra, (LPG HQ)                      Lubes                          permission of the Editor.
Akhtar Abbas, (Retail, HQ)                 Milind Apte (WR)
Sheilagh Nair, (Lubes, HQ)                 G Vikram (NR)                                      VÉxÉÔWÉ 73
Vidhyadhar Jog, (Hindi Cell)               S Kannan (SR)
                                           Amit Kumar (ER)
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